Mercredi 12 août 2020

Calling all French companies based in New Zealand

Par Nicolas Roger | Publié le 14/07/2020 à 07:42 | Mis à jour le 14/07/2020 à 08:23
French flag

Whilst the last few months have reminded us how important the media are for keeping people informed and creating social bonds (among other things), the future of the Press is facing real danger and must fight for its survival.

A major challenge ahead

In New Zealand, for example, paper magazine legend Bauer went out of business just two weeks after the lockdown began. Stuff, the NZ Herald and The Spinoff, on the other hand, have been massively soliciting their readers so that an independent Press can continue to exist. The same in France, where major national media such as Le Monde and Libération are also calling for support for a threatened Press.

 

support journalism

 

 

support journalism

 

As a reference media dedicated to the French and French-speaking community abroad, lepetitjournal.com is also suffering the consequences of this crisis, and in particular the fall of the advertising market. A real challenge when the site has been the most consulted since its beginnings.

Worldwide French Expatriate Leading Media

With its unique concept of general and local news, combined with topics on expatriation and a network of independent partners in 68 cities around the world, lepetitjournal.com has become, over the past 20 years, the reference media for French and French-speaking people abroad. With nearly 2 million French people living overseas, including nearly 130,000 who have requested repatriation from an embassy or consulate, the COVID-19 pandemic has reminded us of the importance of the media as a source of useful and reliable information.

As a private, independent, non-political and non-subsidized media, 100% of our revenues are generated by advertising. They come from advertisers in each city and/or international advertisers who offer products and services directly related to our readers. The revenues are then shared between the head office in France and the partners of the local editions.

 

lepetitjournal overview

 

Promoting France abroad

By actively participating in promoting French savoir-faire throughout the world, major French companies such as Accor, Air Liquide, Bolloré, Citroën, Danone-Nutricia, Decathlon, L'Oréal, Renault, Peugeot, Pernod-Ricard, Veolia, Vinci etc. are genuine ambassadors of France abroad and the first defenders of our heritage.

 

l'oreal NZ

 

 

renault NZ

 

We know how much attention you pay to your French heritage in your communication. We therefore appeal today to your attachment and patriotic devotion to continue to exist and above all to continue to inform our fellow citizens freely and qualitatively.

To do so, we have developed a dedicated media package, adapted to today's needs and to new CSR issues, to promote your company, its offers and services in an ethical and responsible way, at the era of renewal. Below are a few examples of actions in favour of local development and employment, environment, consumer well-being, etc. that we could help you enhance :

"VINCI Construction wins a design-build contract for the urban rail link project in Auckland, New Zealand"

"Pernod Ricard promotes a more sustainable and responsible bar world"

"L'Oréal launches its new sustainable development programme 'L'Oréal for the Future', which sets out the group's latest ambitions for 2030".

 

le petit journal

 

We would be pleased to speak to you further about our proposal. Please contact us at: auckland@lepetitjournal.com, our teams are available to meet with you at any time. 

Thank you for your time and I look forward to hearing from you.

 

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Nicolas Roger lepetitjournal.com

Nicolas Roger

Regional Manager Australia & New Zealand at lepetitjournal.com : Worldwide French Expatriates Leading Media.
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